Outdoor enthusiasts across the United States recognize REI as a premier destination for quality gear, expert guidance, and a sense of adventure that extends beyond the store walls. Whether launching a new backpacking trip, gearing up for a rainy hike, or joining a local climbing workshop, finding the nearest REI location is often the first step. With the company’s strong reputation for sustainability, knowledgeable staff, and a community-driven approach, it’s no wonder that thousands search daily for “REI near me” to outfit their next journey.
REI, or Recreational Equipment, Inc., operates as a member-owned cooperative. Unlike typical retail chains, this structure means that customers can become co-op members, benefiting from annual dividends, special events, and early access to product launches. Currently, REI counts millions of active members nationwide.
The cooperative model fosters a sense of belonging and trust. Members have a direct stake in the organization’s success, which translates into a culture where knowledgeable staff often double as passionate outdoor adventurers themselves. Local stores frequently host classes and clinics, from “Intro to Backpacking” to gear repair workshops, that build strong community ties.
Beyond its inventory, REI leads the outdoor industry with its environmental initiatives. In recent years, the company has set aggressive sustainability goals, pledging to eliminate unnecessary packaging and transition to more recycled materials in its product lines. Notably, the retailer closes all of its stores every Black Friday as part of its #OptOutside campaign, encouraging both its staff and customers to spend the day outdoors instead of shopping.
“REI’s approach isn’t just about retail; it’s about inspiring responsible adventure and leading by example in the industry,” notes outdoor journalist Casey Flynn.
Such values resonate with customers who not only want reliable equipment but also wish to support brands that align with their outdoor ethics.
The most direct way to discover the nearest REI location is through the official REI Store Locator on their website or via the company’s mobile app. With a simple zip code or city search, users can access:
The app additionally provides member benefits details, REI events in your region, and quick access to inventory lookups.
Popular mapping platforms like Google Maps, Apple Maps, and Waze offer up-to-date REI store listings with reviews, photos, and traffic insights. By searching “REI near me,” users receive a list of the closest branches, complete with customer ratings and real-time information such as busy hours.
Third-party review sites, including Yelp and TripAdvisor, can also provide insights into particular store experiences and highlight standout staff members—a feature many outdoor newbies find reassuring.
With demand for certain services spiking during seasonal shifts (e.g., spring camping boom or winter ski season), calling ahead or booking appointments for in-depth fittings (like backpack or bike adjustments) is often wise. Some stores offer curbside pickup or in-store reservation for popular products, especially during holiday surges.
Stepping into an REI, shoppers discover an impressive array of outdoor clothing, backpacks, bikes, kayaks, climbing gear, and trail essentials. The breadth extends from exclusive REI Co-op branded items—renowned for value and durability—to boutique brands leading innovation in sustainability.
Members typically earn a yearly dividend (around 10% back on eligible purchases), access to special sales, and the generous satisfaction guarantee that has become an REI signature. For families or individuals new to the outdoors, the “help desk” and staffed expert areas offer hands-on, approachable guidance.
Many REI locations rent out equipment such as tents, kayaks, snowshoes, and even high-end bicycles—an ideal way to try gear before purchasing or equip visiting friends for a weekend adventure. Staff frequently conduct fitting sessions, gear repair, and even workshops ranging from wilderness first aid to map reading.
A unique hallmark is the hiring of staff with real outdoor experience. Employees are often seasoned hikers, climbers, or cyclists eager to share personal recommendations. This focus on expertise sets REI apart from more generalized sporting goods retailers.
Most REI stores are hubs for the local outdoor community. Events include guided hikes, trail restoration days, introductory classes for new activities like rock climbing or stand-up paddleboarding, and even large-scale gear swaps.
Partnerships with local and national organizations—such as the Leave No Trace Center for Outdoor Ethics and state parks—amplify REI’s impact. The co-op annually donates millions to outdoor nonprofits and supports community grants aimed at expanding equitable access to the outdoors.
Consider REI’s flagship location in Seattle. The store isn’t just a retail destination but features an indoor climbing wall, frequent lunch-hour seminars on urban hiking, and partnerships with local volunteer trail maintenance organizations. Similarly, suburban or rural stores might focus on field trips for nearby schools, introducing youth to the wonders of outdoor recreation.
Shopping in-store offers clear advantages. Customers can try on apparel, test boots for trail readiness, and receive detailed advice. Complex purchases—such as backpack fitting for multi-day treks—are far more confidently made with expert input.
However, REI’s website and mobile app provide extensive inventory, user reviews, and seamless order-to-pickup integration. For those who know exactly what they need or live far from brick-and-mortar stores, buying online and opting for direct-to-home or curbside pickup is a practical alternative.
COVID-19 spurred innovation in REI’s fulfillment options. Many locations now facilitate curbside pickup, same-day reservations, and expanded hours for in-person service, recognizing that customer preferences now blend both digital and face-to-face experiences.
REI is recognized for integrating green building standards into its new locations. Several stores boast LEED-certified architecture, energy-efficient lighting, and recycled building materials. Water bottle refill stations, bike parking, and solar installations are increasingly common, aligning the retail experience with the co-op’s sustainability mission.
The used gear trade-in program, periodic “Garage Sales,” and in-store repair services demonstrate REI’s commitment to the full lifecycle of outdoor gear. These programs help reduce waste, encourage responsible consumerism, and lower cost barriers for new adventurers.
Finding an “REI near me” is more than a practical search—it’s the doorstep to a supportive community, expert advice, and a retail leader committed to both adventure and stewardship. Whether seeking top-notch gear, attending a skills clinic, or joining a trail stewardship day, a nearby REI store transforms shopping into a launching pad for meaningful outdoor experiences.
For the outdoor-inclined, the journey often starts with a local search—but unfolds into so much more. As outdoor habits continue to evolve, REI’s blend of sustainability, service, and community continues to set the bar for what an outdoor retailer can and should be.
How do I find the closest REI store to my location?
The simplest way is to use the REI Store Locator on their website or app, where you can enter your zip code or city for accurate results. Major map services like Google Maps also provide directions and details.
What services do REI stores typically offer beyond retail?
Most stores feature expert gear consultations, hands-on fitting, equipment rentals, and repair workshops. Many also serve as local hubs for outdoor events and education.
Do I need to be an REI member to shop in-store?
No, anyone can shop at REI. However, becoming a member unlocks benefits like yearly dividends, exclusive sales, and access to members-only events.
Are there sustainability initiatives at the store level?
Yes. Many locations use green building practices, facilitate used gear trade-ins, and offer recycling for hard-to-dispose-of items. These efforts reflect REI’s strong focus on environmental responsibility.
Can I reserve gear online for in-store pickup?
Absolutely. REI’s website enables customers to check item availability at local stores and reserve purchases for pickup, making shopping convenient and flexible.
What is REI’s return policy?
REI is known for its customer-friendly return policy, generally offering a year for most items. Some exceptions apply, especially for electronics, so it’s worth checking specifics before major purchases.
